Philippine Forest Blooms Planner + Native Trees Campaign
In March 2018, Forest Foundation Philippines tapped me to do a collaborative campaign aiming to raise awareness on the importance of Philippine native trees in forest conservation which gave birth to the #DrawNativeTreesPh initiative.
Among the fruits of the collaboration that year are (1) Philippine Forest Blooms (Volume 1), an A5 size undated planner with watercolor paintings of 12 native trees with information on their flowering periods, conservation status, and areas of distribution; (2) a set of greeting cards that feature a selection of native flora, and (c) a native tree drawing contest that was held on Instagram and Facebook.
Through those efforts, we hoped to bring attention to our native flowering trees, particularly endangered varieties, so that they can be appreciated for their beauty and value in the preservation of our local biodiversity.
You can also read my blog post about our collaboration on Forest Foundation Philippines’ website.
*The Philippine Native Trees Forest Blooms Planner (Digital PDF version), Note Cards, and Pocket Notebooks are available at the webshop. All proceeds will go to the production of more items that can help spread the advocacy.
- Print design
- Packaging design
- Surface pattern design
- Watercolor illustration
- Digital illustration
- Visual identity
- Art direction
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